In this episode of the PleinAir Podcast, Publisher Eric Rhoads interviews Plein Air Painters of America President Andy Evansen. In addition to detailing his commercial illustration background, Evansen and Rhoads discuss how the artist avoids heavy detail in his painting and why watercolor fits his style best. Listen now!

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Eric Rhoads is a studio and plein air painter, and makes his living as publisher of PleinAir magazine, Fine Art Connoisseur magazine, and Artists On Art magazine. He has a blog on artist marketing, a series of videos on art marketing, and recently authored a “done for you” marketing system for artists called Art Marketing In A Box. He lives in Austin, Texas.